YOUR FULL-SERVICE STRATEGIC CREATIVE PARTNER

Who we are

PP23 LLC began in 2018 as a boutique agency converging the phygital metaverse [url<~>irl], consulting and strategy to full-service development and execution, bespoke solutions with global partners for market leaders and startups.
In 2018-2019, PP23 clients and credits included Brown University, 88 Rising for Joji and Head In The Clouds Festival, ID10T for The Walking Dead AMC, DeathWish Coffee, Supervsn Studios, Rotator, Music Today, CapThat, 2 Chainz, Brandon Sun for Steve Aoki and Tyra Banks, helping David Sabastian found Believe In Yourself Records which formed a JV with The Blueprint Group and Warner Records, Theragun for TheraBody, The/Studio, Sourcify, and more.
In January 2020, PP23 dedicated it’s focus to helping combat COVID-19 and partnered with Rotator to manage core clients’ production MTO/SCM.   By January 2021, PP23 had helped deliver services to USA leaders in Healthcare, Education, Essential Employers, and more industries (some are BAMKO, Morgan Stanley, Sysco, Remcoda, CDCR, University Of Iowa, Mercy Surgical Supply, PeopleFirstPPE, Sunline Supply USA).
In January 2022, PP23 returned to our core deliverables (pre-covid) providing Strategy, Partnerships, and with Rotator Atelier-CMT/MTO/ODM/SCM services for clients in Fashion, Entertainment, Lifestyle, Education, Tech/web3/NFTs, CPGs, and NGOs.
In 2023, we serviced L’Oreal + Maybelline NY for PurplePR, BAIT x Marvel Spiderman 2 x PS5 for Endstate.io / GQ’s GQ3 for Conde Nast / The LA Kings via Nelson Diaz, Skybound Entertainment licensees Netflix Stranger Things / AMC-TV The Walking Dead / Amazon Studios’ Invincible, Universal Studios for Bride of Frankenstein and Creature From The Black Lagoon / Legendary Entertainment for Trick’R’Treat / Global Merch Services for Ghost World Tour 2023 with our patent-pending Shapeshifter Bag we produce for Post Mortem Horror BOOtique, Bored Ape Yacht Club for Yuga Labs, Dirtybird Records and Campout Festivals for Empire Music, Weedmaps, Dertbag Atelier, Death Wish Coffee, World Of Women NFT for Merchadise, ChrisLake BB Records / Peach Pit / Mother Mother for Mainfactor, The Streamy Awards 2023 / Phil Defranco / Last Epoch / Jason Derulo for Fourthwall, The Deftones for Manhead Merch, Ludacris 2023 Tour Merchandise, David Sabastian, A Tribe Called Quest 30th Anniversary / Maluma Don Juan Tour / Daft Punk 10th Anniversary / Taco Bell Live Mas for Ceremony Of Roses/Sony, and more.
By March 2024, we serviced Sony + Ceremony Of Roses for Daft Punk “Random Access Memories” 10th Anniversary / A Tribe Called Quest “Midnight Marauders” 30th / Taco Bell Live Mas, Google for WNBA, NBA Houston Rockets x Allen Onyia, L’Oreal + Maybelline + PurplePR / 11th Hour Games Last Epoch for Fourthwall, Jason Derulo, Skybound + Amazon Invincible & GI Joe for Hasbro, the LA Kings, Endstate for Boston Museum Of Fine Art + IndyCar Juncos Hollinger Racing, Ludacris, & Halloween film franchise + Bride Of Frankenstein for licensor Universal Studios with our patent-pending Shapeshifter Bag for Post Mortem.
How we think

Strategy + Innovation

We are doers, thinkers and creators who help our clients bring out the best in their brands. We hand-craft our approach to exceed expectations.

Deliverables
  • Consultancy
  • Strategy
  • Creative
  • Execution
TWD CLEMENTINE HAT

2019-2024 CASE-STUDIES: SONY/COR, L’OREAL/MNY, WORLDS AWAY FESTIVAL (THE CHAINSMOKERS, TIESTO), CONDENAST/GQ3, MARVEL/BAIT/ENDSTATE, SKYBOUND INVINCIBLE AMAZON, PATENT-PENDING SHAPESHIFTER BAG LICENSORS UNIVERSAL STUDIOS / LEGENDARY ENTERTAINMENT / GLOBAL MERCH SERVICES, MANHEAD MERCH, DEATH WISH COFFEE, & MORE.

HOW WE CREATE

URL + IRL

PHYSICAL

We work with market-leading manufacturers and suppliers in the USA, Mexico, Canada, Egypt, Turkey, Czechia, Vietnam, China and more global sources across five continents we’ve built over years producing MTO, ODM, and custom products.

DIGITAL

We have years of experience executing projects in the metaverse across disciplines including design, music, sonic identity, audio engineering, film/video, VFX, apps, marketing and advertising for world-class brands.

Physical
  • Product Development
  • Production, Full-Pkg
  • Organic-Sustainable
  • Cut/Sew//MTO
  • Milled Fabrics
  • Merchandise
  • Homegoods
  • Accessories
  • Activewear
  • Packaging
  • Headwear
  • Printing
  • Apparel
  • Toys
  • Art
Digital
  • Product Development
  • Production, A/V
  • Photography
  • Copywriting
  • eCommerce
  • Design
  • UX/UI
  • VR/AR
  • Music
  • dApps
  • SaaS
  • web3
  • NFTs
  • VFX
  • Art

Innovate

Enhance your brand leveraging our expertise in
Production
Execution

Supply-Chain

Michael is a true modern day Rockstar with a vast knowledge in Product Development, Logistics, Sales and Supply Chain. I've had the pleasure of working with Michael for multiple years. I attest to his business development success in the Covid-related supply-chain and after that I've seen his performance producing private-label products. I look forward to working with him for many years. Thank you! (5/23/23)

Randin KinsbrunerCo-Founder/EVP Knitwise; x-EVP Jerry Leigh Apparel & Accessories (Disney master licensee), EVP Mad Engine

I've worked with Michael for nearly a decade across music, entertainment, merchandising, and media for market-leading brands executing digital and physical deliverables like BAIT for Marvel x PS5 x Endstate.io, Conde Nast for GQ's GQ3, and The LA Kings. I value his experience, skillset, personality, and performance. I look forward to working with him more. (1/8/24)

Nelson DiazBAIT x Marvel, Conde Nast/GQ3, The LA Kings; Web3 Advisor to BAIT, Ambush - New Guards Group, Seva.Love, Superplastic, BTB MGMT

Michael is one of the hardest working and humblest people that I have ever met. I work with young entrepreneurs and professionals who take active steps in engaging with local communities, international institutions, the private sector, governments, and nonprofits to help build constructive solutions to some of the persistent communal problems. Those striving for and reaching excellence share exemplary characteristics; they are proactive and deliberate, they are giving and encouraging, and most importantly, they are fair and have integrity – all the qualities found in Michael.

Dr. Armen OrujyanFounding CEO F.A.S.T. (Foundation for Armenian Science and Technology), Rice University Board of Directors, Hyperloop Transportation Advisor, Asia Society Global Council; former Facebook Advisor, United Nations Secretary General appointed Broadband Commissioner, Athgo Chairman, and Senior Advisor to Al Gore 2000 Presidential Campaign.

Michael is relentless in whatever he puts his mind towards. I had the pleasure of working with him at Talenthouse and launching over 200 projects in total during our time and in that period was witness to his creativity and dedication. Michael operates at an extremely high level of integrity and gives 110% every day, even in the face of defeat. The energy level that he infuses into anything he works on eventually leads to success.

Larry LittleVP Artist Relations Talenthouse; The Killers founding manager, FutureSound Music Label founder, Resident DTLA Concert Venue Beer Garden Restaurant co-founder

I worked with Michael during the Covid supply-chain crisis and was very impressed with his ability to analyze opportunities presented to him.
His dedication to research and due diligence is impeccable, this built him instant credibility with the decision makers. He is a well organized and gifted communicator, I have seen him skillfully take charge in meetings and move the group to consensus many times.
I am extremely confident he would be a tremendous asset to any company in sales, business development, partnerships, or any role he will be successful. His ability to learn and assimilate new information quickly allow him to work in any industry. (11/28/21)

Ralph JohnstonMercy Surgical Supply (Wholesale Distributor)

Go-getter, trend-setter, and magic-marketer. Michael knows people; he understands and communicates in a way that speaks directly to them. It is not just that he is a 'people-person'. He has the ability to influence others in a way that is always beneficial to all parties. I have personally watched Michael develop internal and external relationships that helped build a customer base for an entire organization. His energy and positive demeanor make him an asset for any workplace. In addition, his social media skills and savvy make him invaluable to organizations demanding to be relevant. If you need someone with world-class service skills and social networking expertise, I would encourage you to start working with him as soon as possible.

Jacob SmithResults through production while managing client satisfaction during the sales process and beyond

Michael is a rockstar! He brings passion and excitement to everything he does and produces results. His forward thinking and innovative mindset make him a top player in the music business. I look forward to continuing to work with Michael for many years.

Nathan TepperUnited Masters, Senior Product Manager

Michael closed Justin Timberlake and Miley Cyrus while at Talenthouse, no easy task. He is a diligent, conscientious and self motivated sales executive. Michael has an uncanny knack for uncovering leads and his clients trust him. He has a strong grasp of the digital music and brand landscape, is very creative and his infectious energy motivates the people he works with.

Heather WetzlerVP Brand Partnerships, Talenthouse

Michael is a pleasure to work with- intelligent, accommodating, and personable. I highly recommend working with him.

Mark PhillipsMattel Inc, Digital Marketing Director - YouTube Content Strategy

I have had the opportunity to work with Michael for some time now, and have continually been impressed with his tireless devotion to his work and his ability to build strategic partnerships within whatever industry he is tapping into.
It is truly a pleasure to work with Michael; he has proven to be a quick thinker and leader in many business opportunities, while still absorbing any information from others around him...

Adam RosenthalProduct Development and Merchandise Director at O.N.S. Clothing, + Sourcing Director at Rotator Clothing

Michael's energy and passion translate into results. His track record is highlighted by successes across entertainment and marketing. Michael and I worked together in a challenging business environment, and I was impressed by his focus, positivity and performance as he built important relationships and closed deals involving multiple partners. When he tells you he will do something, count on it. I can be reached anytime for more information. -CH

Cole HartmanVP Brand Relations, Talenthouse; Leading brands to strategic objectives

Received our socks! Wearing a pair today 👌🏼. Thanks so much. Great experience working with you all by the way. I appreciate how communicative, timely and pleasant it is working with you guys. And of course the product is excellent. 7/23/23

Justin RodriguezDesigner + Artist, Founder of Coursework Streetwear

I had the pleasure of working with Michael on a production project with an extremely tight deadline and challenges to face. Michael delivered beyond expectations and within the allotted timeframe! He was incredibly communicative throughout the entire process and was incredibly easy to work with, even when met with last-minute hurdles. Michael is a consummate professional and I very much look forward to working with him again in the near future!

Shauntel JarreauMerchandise Director at ID10T for AMC-TV The Walking Dead

I worked with Michael when I was helping out The/Studio as Chief Product Officer. His focus was to build strong partnerships for The/Studio. Michael is a sharp go-getter. He has great contacts that he leverages very well for business partnerships. He can open doors that would otherwise would be very hard to get connections with. Michael would be a great asset to any team that's lucky enough to have him, and I would love to get the chance to work again with him in the future.

Aditya PalandeCPO The/Studio; since 2020 McAfee VP Engineering

As COO, I had the pleasure of working with Michael at The/Studio. Michael is a very impressive individual and demonstrates great expertise in business development and sales. He has a tremendous skill in building relationships, demonstrating a laser-like focus on the customer's needs, and is relentless in his follow-up to ensure commitments are met. What is even more impressive and endearing, is Michael's work ethic, positive attitude, and willingness to improve. Each day I worked with Michael, I witnessed an effort and drive to succeed. He was a joy to work with and any organization would be fortunate to have him on their team.

Jay LowyCOO The/Studio; SSGI Lean Six Sigma Master Black-Belt, Multi-Industry Operating Executive/Integrator; Helping companies scale, develop amazing teams, and deliver great products & services

Michael is on his game! He worked with our national marketing team at Live Nation/House of Blues to activate highly viral music promotions, including for tours with Chromeo, Flogging Molly, and Alternative Press. Michael is a branding and music champ, always outside the box when it comes to creative ideas for bands and brands. I'm glad to continue the relationship we've built over the past years and highly recommended Michael as your 'next level' partner, consultant, or addition to a high impact creative team.

Mikey KilunLive Nation, Senior Director Digital Marketing and Strategy, at the time. Since, x-TikTok USA Marketing & Media Strategy Head, x-Entercom Director Digital Marketing and Social Strategy, since 2022: Logitech Digital Marketing Lead Streamers & Creators

Michael and I worked together at The/Studio. What I appreciated most about Michael was his effort and attitude. He was often one of the 1st in the office and the last to leave. He was an active and positive member to the culture of our company. I was impressed with his thoughtfulness of the team and his drive to always improve himself and others around him. It would be a pleasure to work with him again and I'd be happy to give Michael my highest recommendation.

Ian JutrasVP Human Resources The/Studio

I worked closely with Michael. He is a subject matter expert when it comes to fashion, trends, business development and sales. I watched him segment prospects, develop them and close. He was the first one in the office and the last one out- a very strong work ethic that matched his role. Michael is nothing short of terrific.

Brandon HuntNike, SNKRS - Head of Product, Global Marketing

I can personally attest to Michael’s execution in PPE, particularly as it relates to Gloves. Michael has been nothing but honest and skilled in his ability to source both product and prospective partners. I highly recommend Michael to anyone looking to purchase PPE products. (10/26/20)

Jake HayFounder+CEO, PeopleFirstPPE.com

I’ve had the pleasure of working with Michael for the past two years at several companies. This has made me privy to a unique perspective on Michael's career, witnessing his growth in a variety of startup environments. He shows up with a strong and persistent work ethic, yielding success for all parties. Most importantly, I respect his character and moral compass, he’s a great guy.

Rob SmithThe Phluid Project Founder/CEO, Steve Madden Board Of Directors since 2015. X-Macys EVP Merchandise (Kids, Intimate, Cosmetics), Victoria Secret EVP Apparel + Accessories, Hadid Global Chief Product Officer (Nike, Levi's Hurley, Converse).

I worked with Michael on several large PPE orders. One thing I can definitely say - there are not too many people I have worked with that have his business ethics and drive for success. I look forward to working with him on more opportunities in the near future. (6/18/20)

John SticklerFounder + President SR3D Intl Holdings Corp (GSA/BMKV/Navy)

I have collaborated with Michael several times now. Whether it was creating a new logo or finding new and innovative products, Michael and his team have always had great ideas and execution.
I have enjoyed the creative process with Michael. He has been professional every step of the way with my team and our colleagues such as LiveNation Merch and others.
Thank you!!!

Ryan KravontkaFaculty Inc for Live Nation Merchandise

Michael is a great resource, energetic go getter type who followed through with all my requests at Sony/Ceremony Of Roses for my high profile artists and international restaurant chains. A strong communicator and detail oriented, he is a great person to have working on any project. (4/1/24)

Eric Walker-DoyleSony/Ceremony Of Roses, Director Of Production & Merchandising

It's my pleasure to recommend Michael based on my experience working with him and his company, Rotator. Over the course of several years, I've had the opportunity to collaborate with Michael and utilize Rotator's expertise in product development at two different companies.
They've consistently delivered exceptional results for us, creating products for multiple properties, including the Walking Dead and Invincible. Their commitment to excellence is evident in every project they undertake, as they consistently go above and beyond to ensure that the products they deliver are of the highest quality and truly premium.
Throughout our collaborations, Michael has been a true pleasure to work with. His professionalism, reliability, and genuine passion for what he does shine through in every interaction. He is responsive, attentive to detail, and always willing to go the extra mile to ensure client satisfaction. (4/22/24)

Garima SharmaSkybound Entertainment VP Licensing and Partnerships, Board member at GAMA (Game Manufacturers Association)

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